An eCommerce CMS like no other

Meet the headless eCommerce CMS that integrates with your website using a straightforward API. Smooth, simple, and tasty content integration — that’s Butter.

Posted on November 22, 2023

Intuitive admin interface

So easy to use. So easy to customize. You’re going to love the content you build better with ButterCMS.

Handy integration with eCommerce

Our eCommerce has a simple content API and drop-in SDKs that make the magic happen in minutes, not hours.

A truly zero-maintenance solution

With ButterCMS, you’ll never worry about security upgrades, hosting, or performance again.

Powerful CMS for eCommerce. Zero headache.

Drop our API-based CMS into your eCommerce app in minutes.

ButterCMS provides a component-based CMS and content API for eCommerce apps. Use ButterCMS to enable dynamic content in your apps for page content, blogs, and anything else. Most customers get our eCommerce CMS set up in one hour or less. 

That leaves plenty of time for you and your marketing team to do what you do best: create killer apps with killer content.

Play video

See how Butter’s API enables you compose flexible page layouts and easily reorder components, without a developer..

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"Best CMS on the market"

headshot of Hampton Catl

After shopping the market, it was clear that ButterCMS was the perfect choice. It allows our developers to build powerful components and makes it easy for our marketing team to drive a better customer experience. Hampton Catlin Creator of Sass and Haml

Built to make content marketing easy

ButterCMS is the best eCommerce CMS for a simple reason: eCommerce developers can build solutions that marketing people love. Our API allows your content gurus to quickly spin up high-converting, dynamic landing pages, SEO pages, product marketing pages, and more, all using simple drag-and-drop functionality.

  • SEO landing pages
  • Customer case studies
  • Company news & updates
  • Events + webinar pages
  • Education center
  • Location pages
  • And more...

The simplest eCommerce CMS you'll find

Our simple setup saves you time and money. Take us for a spin to see for yourself!

headshot of LUKE GARDNER

It's the epitome of plug-and-play simplicity for content creators. It does exactly what I need it to. LUKE GARDNER, CONTENT SPECIALIST, PRINTAVO

Fast integration with any eCommerce site

Our mission was to make it easy to integrate Butter with your existing eCommerce site in minutes. It’s so simple! To demonstrate, here’s a mini tutorial to give you a feel for the process of adding Butter to your eCommerce site.

Of course, you can also use our Collections to do advanced content modeling. For a full integration guide, check out our Official Guide for the ButterCMS Javascript API client.

Play video

See how easily you can integrate the ButterCMS Pages API with your eCommerce site.

Seamless eCommerce components

Empower your marketing team with dynamic landing pages that align perfectly with your eCommerce components. 

Components are the essential building blocks of any eCommerce app, and ButterCMS handles them with ease. 

Our drag and drop interface makes it simple to structure your content to match existing eCommerce components, and to create new reusable components whenever you need them

One eCommerce CMS with everything you need

There’s a reason so many developers are choosing a headless eCommerce CMS. It’s easy to set up, offers flexible, customizable content modeling, and gives you access to our full eCommerce API.

  • Custom page types
  • Custom content modeling
  • CDN for assets
  • Webhooks
  • Testing environment
  • Customer case studies
  • Location pages

ButterCMS saves you development time

Most customers get our eCommerce CMS up and running in less than an hour. Try it yourself!

headshot of DILLON BURNS

Simple as can be, with powerful features and great customer support. DILLON BURNS, FRONT END DEVELOPER, KEYME

How to integrate ButterCMS into your eCommerce application

Just follow the simple steps below to complete the integration and begin creating pages with Butter.

For a full integration guide, check out our Official Javascript Guide

To display posts we create a few routes (using react-router) and components that fetch blog posts from the Butter API. See our API reference for additional options such as filtering by category or author. The response also includes some metadata we'll use for pagination.

routes.jsx:

import React from 'react';
import { Router, IndexRoute, Route } from 'react-router';

import App from './App';
import BlogHome from './BlogHome';
import BlogPost from './BlogPost';

const Routes = (props) => (
  <Router {...props}>
    <Route path="/blog" component={App}>
      <IndexRoute component={BlogHome} />
      <Route path="/p/:page" component={BlogHome} />
      <Route path="/post/:slug" component={BlogPost} />
    </Route>
  </Router>
);

export default Routes;

BlogHome.js:

import React, { Component } from 'react';
import { Link } from 'react-router'
import Butter from 'buttercms'

const butter = Butter('your_api_token');

class BlogHome extends Component {

  constructor(props) {
    super(props);

    this.state = {
      loaded: false
    };
  }

  fetchPosts(page) {
    butter.post.list({page: page, page_size: 10}).then((resp) => {
      this.setState({
        loaded: true,
        resp: resp.data
      })
    });
  }

  componentWillMount() {
    let page = this.props.params.page || 1;

    this.fetchPosts(page)
  }

  componentWillReceiveProps(nextProps) {
    this.setState({loaded: false});

    let page = nextProps.params.page || 1;

    this.fetchPosts(page)
  }

  render() {
    if (this.state.loaded) {
      const { next_page, previous_page } = this.state.resp.meta;

      return (
        <div>
          {this.state.resp.data.map((post) => {
            return (
              <div key={post.slug}>
                <Link to={`/post/${post.slug}`}>{post.title}</Link>
              </div>
            )
          })}

          <br />

          <div>
            {previous_page && <Link to={`/p/${previous_page}`}>Prev</Link>}

            {next_page && <Link to={`/p/${next_page}`}>Next</Link>}
          </div>
        </div>
      );
    } else {
      return (
        <div>
          Loading...
        </div>
      )
    }
  }
}

export default BlogHome;

Our BlogPost.js component for displaying a full post includes information such as author and publish date. See a full list of available post properties in our API reference. We use react-helmet to set HTML title and meta tags for SEO.

import React, { Component } from 'react';
import Butter from 'buttercms'
import { Helmet } from "react-helmet";

const butter = Butter('your_api_token');

class BlogPost extends Component {

  constructor(props) {
    super(props);

    this.state = {
      loaded: false
    };
  }

  componentWillMount() {
    let slug = this.props.params.slug;

    butter.post.retrieve(slug).then((resp) => {
      this.setState({
        loaded: true,
        post: resp.data.data
      })
    });
  }

  render() {
    if (this.state.loaded) {
      const post = this.state.post;

      return (
        <div>
          <Helmet>
            <title>{post.seo_title}</title>
            <meta name="description" content={post.meta_description} />
            <meta name="og:image" content={post.featured_image} />
          </Helmet>

          <h1>{post.title}</h1>
          <div dangerouslySetInnerHTML={{__html: post.body}} />
        </div>
      );
    } else {
      return (
        <div>
          Loading...
        </div>
      );
    }
  }
}

That's it! If you browse to your homepage you'll see your homepage populated with the content you created in Butter.

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