ButterCMS Features
Launch Content Faster
Learn why we're rated easiest-to-use headless CMS by marketers and developers
Content Types
Easily manage all of your content types from one centralized dashboard. Butter makes CMS jobs faster with our intuitive content modeling and easy to integrate content API.
Pages
Build landing pages for ecommerce promotions, paid ad campaigns, or to drive SEO + organic traffic. Just as easily use them to launch a knowledge base and more. Pages are infinitely flexible.
Collections
Collections are tables of data that enable even more content scenarios. They can also be combined and referenced by pages to enable easy filtering and categorization of your content. You can schedule collection items to be published in the future, which is valuable when planning and scheduling the release of a new product, promotion, or content campaign! Learn more.
Blog Engine
You've got better things to do than building another blog. Just drop-in our pre-built blog engine and get back to more interesting problems.
SEO Built-In
Quickly set up your blog on a subdirectory of your website and use the built-in SEO metadata and description to optimize your SEO.
Powerful Field Types
Enjoy using our dozens of flexible field types like Components, References, and Repeaters to name a few. These building blocks allow you to generate beautiful content UI’s your marketers will love.
Add custom field-level rules and validations
Make the content editing experience even easier by adding helpful rules and guidelines (visual - short text rules)
Split-screen preview
See exactly how your changes will look before they go live using our split-screen and full-screen preview panels. Make changes to your content and instantly see how those changes look below
Schedule promotions and big content releases
Plan when you want your new content to go live and easily schedule promotions and big content releases with your team.
Never lose a change, thanks to revision history
See who changed what and when. Go back in time with one-click rollback.
Power web and mobile experiences
One Content API to power all of your content; web, mobile, and everywhere your customers are. Build amazing experiences like search, localized websites and more with our easy to use content API.
AI Assistant - Supercharge Content Creation with AI
The AI Assistant is available in ButterCMS for users with the TinyMCE integration. This tool transforms your workflows by accelerating content production with powerful AI capabilities.
Powered by OpenAI, it features preset AI shortcuts under the “magic wand” menu
Users can also feed their own custom prompts to the AI Assistant to generate any kind of output text.
The AI Assistant enables marketers and eCommerce teams to effortlessly produce SEO-optimized, conversion-focused copy, including product descriptions, calls to action, or content for A/B testing. This streamlined solution saves valuable time while ensuring high-quality output.
AI Assistant Benefits and Use Cases:
- Boost Efficiency with AI Shortcuts: Predefined shortcuts help teams generate and refine content quickly, making it easy to create drafts, expand ideas, and customize messages for SEO and brand consistency.
- Customization and Control: Tailor prompts to align with your brand voice, maintaining a consistent tone and message across all content.
- Ideal for Marketers and eCommerce Teams: Perfect for crafting engaging product descriptions and lead-generating copy, designed to enhance audience engagement and improve conversion rates.
- Actionable SEO Insights: Easily highlight and refine text for SEO, adjust tone, or optimize for specific audiences, elevating your content’s visibility and relevance.
To join the beta, email support@buttercms.com.
Migration Tools - Effortless Content Migration to ButterCMS
The AI Assistant enables marketers and eCommerce teams to effortlessly produce SEO-optimized, conversion-focused copy, including product descriptions, calls to action, or content for A/B testing. This streamlined solution saves valuable time while ensuring high-quality output.
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Our ButterCMS import tools streamline content migration from WordPress. Our import tools extract all essential content—including titles, bodies, categories, tags, SEO metadata, publication dates, and image URLs—ifrom blog post XML export files and import the data directly into ButterCMS. This process saves marketers and developers the hassle of manual migration. |
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Benefits of Using ButterCMS Importers:
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Time Efficiency: Quickly Import large amounts of content without manual data entry.
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Consistency: Retain SEO settings, categories, and tags for consistent structure and optimization.
Components
Compose dynamic landing pages without a developer
Your marketing team's very own component library
Components enable your marketers to compose flexible page layouts. Easily build out your own component library with Hero, Carousels, Cards, Banners, and more. Infinite possibilities.
Drag and drop reordering
Empower marketing to easily reorder entire page layouts with a smooth drag and drop UX.
Customizable SEO + Social Components
Drive organic traffic. Fine tune your SEO and social media meta tags with our customizable components. Ensure that your content ranks and looks great when shared on social.
Component Conditional Fields
Component Conditional Fields enable content fields within our components to change dynamically based on a user’s checkbox or dropdown selections. This means more power to you: create sophisticated content structures that adapt to your needs without any clutter.
Digital Asset Management
Stay on-brand with a centralized media library
Automatic Image Compression
Our digital asset management can automatically compress all your images using the modern webp format. Automatically reduce image sizes by up to 10x for a faster loading website that delights customers and helps your SEO.
Mobile Responsive Images
Upload an image once and generate a wide array of responsive images with our Image API
In-App Image Editing
Transform your images, right within the ButterCMS dashboard with a beautiful, modern interface. Crop, resize, apply filters, and more.
Images, Audio, Video, PDF, and More
Simply drag and drop into your Butter media library and we’ll handle the rest.
Image API
One of the most full-featured Image APIs powered by Filestack. Scale, crop, rotate, and transform your media in limitless ways. See an example here.
Team Workflows
Stay in sync and keep content flowing with custom roles, workflows and more
Team Presence
Team presence notifies when your team member is also viewing the same content in ButterCMS as you. Avoid lost work and stay in sync with team members easier than ever.
Content Approval Workflow
Easily kickoff approval workflows, leave comments, assign owners and add due dates. Ensure key stakeholders in marketing, legal, and other departments approve content before it goes live.
Workflow Timeline
See exactly where content is at in your workflow with a full historical activity timeline.
User Roles and Permissions
Create roles to define a set custom fine-grained permissions for your team members and contributors.
Locale Permissions for Global teams
Admins can set locale-based permissions for specific local markets, enabling your global team of marketers and translators to safely work side-by-side.
Localization
Go Global
Localize to any number of languages
Create all the locales you need to support your global app.
Amazing translation experience
Easily manage all languages of your content in our easy to use UI.
Permissions
Admins can set locale-based permissions for specific local markets, enabling your global team of marketers and translators to safely work side-by-side.
Enterprise Grade
Centralized multi-channel & multi-site content management
Multi-site and multi-environment
Manage content across your entire enterprise in one central place with fine grain site-level user access.
Single Sign On (SSO)
Log into ButterCMS with your Corporate IDP for greater security, compliance, usability, and lower IT costs.
Build Better with Butter™
Our Brand promise is that you'll have a smooth experience from start to finish. Our industry leading customer support will ensure you're successful.
Migrations
You can migrate content and schema between sites and environments with a single click in the built-in Butter migration tool.
Secure hosting
Your data is hosted using AWS datacenters which feature ISO 27001, SOC 1 and SOC 2/SSAE, PCI Level 1, FISMA Moderate, Sarbanes-Oxley (SOX) compliance.
Write API
Update your e-commerce product listings, marketplace data, collect form data, or build an FAQ database by writing any data your app needs into Butter. Learn more.
Globally Cached Content
Expect the best performance, resiliency and scalability with our globally cached API.
Daily backups
We backup your content automatically every day.
Live chat, email & customer success
ButterCMS is more than just our software. We provide industry leading support to ensure your success. Chat with us, email, call, or find help in our rich tutorial documentation.
Developer Experience
Use your favorite tech stack. Butter melts right in.
Webhooks
Configure webhooks to POST change notifications to your application. View documentation for details on Event types.
API Explorer
Our API explorer shows you how to fetch any content from Butter, what the response looks like and how to get a real code snippet to try for yourself.
One-Click Migrations
Content migrations across your ButterCMS environments have never been so easy. We handle all the complexity for you. Simply create a schema and/or content Migration via the dashboard and we handle the rest.
WYSIWYG Powerups
With this enhancement, ButterCMS offers an even more comprehensive set of tools that are designed to elevate the content creation and editing experience. Here’s a closer look at the key features this integration brings to ButterCMS:
1) Advanced Code Editor: users can now enjoy a robust code editing experience right within ButterCMS. This feature provides syntax highlighting, auto-completion, and code formatting options, enabling developers and content creators to work more efficiently and accurately.
2) PowerPaste: makes it incredibly easy to transfer content from external sources, such as Google / Word documents or web pages, into ButterCMS. It intelligently cleans up messy content formatting, preserves text styling, and ensures a seamless transition of content without the hassle of manual reformatting.
3) Export: allows users to export their content in various formats, including HTML, PDF, and Word documents. This functionality is especially valuable for creating downloadable content, generating print-ready materials, or collaborating with external stakeholders who require content in specific formats.
ButterCMS Marketplace
Explore a growing ecosystem of apps, starter projects, and services you can melt right into your ButterCMS app.
Integrations
Our marketplace offers a wide range of integrations, including popular tools like Cloudinary for digital asset management, Typeform for lead generation and customer feedback, DeepL for automated translation, Lokalise and Crowdin for multilingual content management, Okta and Azure AD for user authentication and access control, and many more. By connecting these tools directly to ButterCMS, you can automate workflows, save time, and improve collaboration.