An Ecommerce CMS Performance Boost

Ecommerce is the number one industry to adopt headless CMS. A good ecommerce CMS must integrate with the typically deep tech stack that runs an e-commerce business. This is why a headless CMS makes the best ecommerce CMS. Headless commerce as it’s often described is where you use a headless CMS to connect to an e-commerce platform. The headless CMS gives your content team more performance, speed, and control over the images, text, and layouts that deeply affect your conversion rates and SEO. ButterCMS is built to do this for both your development & content teams.

Why is a Headless CMS Important for eCommerce?

Your ecommerce product pages need quick content updates in order to beat the competition, improve SEO, and A/B test the content that best improves conversion rates. Your e-commerce checkout needs to be fast, smooth, and personalized. Page speeds need to be optimized to help your content show up higher in search results and keep your buyers engaged. A headless CMS like Butter can help you improve each of these important ecommerce goals.

eCommerce Use Cases

Butter CMS can be used to power any type of digital content, here are some of the top use cases in ecommerce:

  1. Power dynamic personalized content

  2. Easily localize content to unlimited locales and languages

  3. Get faster page loads & boost SEO

  4. Get unlimited design flexibility in your shopping cart

  5. Power content to an ecommerce mobile app

  6. Reduce content development time

  7. Reduce developer workload

  8. Add or improve an existing Blog

  9. Connect / Integrate with any other API powered service

  10. Power multiple domains and websites from one headless CMS instance

Benefits of a Headless CMS for Ecommerce?

E-commerce platforms have to do a lot, and the result is they can’t do everything well. But if you pair your e-commerce platform with a headless CMS, you are getting the best of both worlds. You keep your established e-commerce backend and integrations while giving your content team a serious nitrous boost so they can increase conversions and SEO faster. A headless CMS like Butter that is hosted does all this without adding to your dev’s regular workload.

For E-commerce Businesses of All Sizes?

ButterCMS can power content for e-commerce operations of all sizes, from startup to enterprise. Because ButterCMS is a hosted SaaS, our plans scale effortlessly as you add multiple websites, localizations, or environments. Our team monitors usage, security, and maintenance to ensure your team has a fast experience wherever they are located. World class e-commerce operations like 1-800-contacts use ButterCMS to power every aspect of their multiple sites.

The Best Ecommerce CMS for Enterprises

Content teams will love the fast and easy to use interface and how it enables them to build pages and edit content with minimal involvement from the development team. Development teams will love how ButterCMS handles maintenance, speed, and security patches. ButterCMS also has custom roles available to give granular permissions to users for particular websites and content types. 

Small to Medium Size Websites

ButterCMS has usage based pricing so plans are available to fit the needs of startups, scale to medium sized websites, as well as multiple websites. Our developer documentation makes it easy to get started building your site. In-app chat lets you connect with a human in under 3 minutes during business hours. ButterCMS has a plan that fits your stage and scales easily to accommodate your growth.

Next Steps

The next step is to have your IT leader or development team connect with ButterCMS. We can give them access to the SDK’s, and free starter projects they can use to quickly build a proof of concept to show to your product or marketing team.

Do you want your product or marketing team to test Butter CMS first? We can set up a live demo to walk your team through the fast, easy-to-use interface.